The DRIVE Outdoor workshop grant program has concluded. Stay tuned for a new DRIVE program opportunity coming Summer 2024!
We know that Virginia is for Outdoor Lovers, but what can our communities do to take that message further? The DRIVE Outdoor grant program built on the DRIVE 2.0 Statewide Strategic Plan with a goal of enhancing outdoor recreational development, assets, and entrepreneurial opportunities within Virginia.
Growing the outdoor economy will spur job creation and private investment, further enhance Virginia’s brand as an outdoor destination, and yield opportunities for outdoor-focused tourism partnerships. Outdoor recreation has proven to be a recession-proof industry and a driving force in the American economy, generating $862 billion in economic output spending and supporting 4.5 million jobs across the country.
Congratulations to our Round 2 DRIVE Outdoor Communities!
- Alleghany Highlands
- Danville-Pittsylvania County
- Northern Neck
- Norfolk City
- Town of Cape Charles
- Town of Culpeper
- Town of Damascus
- Town of Kilmarnock
- Richmond Region Tourism
- Smyth County
Round 1 DRIVE Outdoor Communities:
- Bristol City
- Charlottesville-Albemarle County
- Floyd County
- Giles County
- Harrisonburg City
- Lexington-Rockbridge County
- Nelson County
- Smithfield-Isle of Wight County
- Visit Virginia’s Blue Ridge
- Waynesboro City
Destination Marketing Organizations (DMOs) receiving funds will be awarded up to $20,000 for outdoor recreation development projects.
Stay tuned for a new DRIVE program opportunity coming Summer 2024!